Cox Business · 2020 · with Slalom

An office manager, 133 phone lines, and 20 settings each

My Account is where Cox Business customers manage their own phone and internet service. The person doing it is usually an office manager, not an IT person. I designed it so you can read every setting at a glance and change one without getting lost.

UX lead at Slalom. Wireframes, interaction design, accessibility, and comps.9 comps, from 2020
The problem

A small business's phone service comes with a pile of settings nobody wants to learn.

/Each user has about eleven: forwarding, voicemail, blocked calls, calling plans, permissions, and more.
/The account has nine more: call park, auto attendant, music on hold, 911 address.
/One office manager sets all of it, for every person, across several account numbers.
/Most settings are just on or off, but they were buried pages deep.
Redrawn in 2026 from the 2020 comps. Layout, settings, and structure match the originals. Names, emails, and the business are made up.
01

The home page answers three questions

Who am I, what needs me, and what do I owe. New voicemails and missed calls show a red count. Call forwarding shows whether it's on and where calls go. The bill and autopay date sit on the right. Below that, five doors into everything else.

homeAccount, what needs attention, and billing, then five self-service tiles.
02

Every setting is one row that shows its value

Name on the left, current state in the middle, one control on the right. You can read a person's whole setup by scrolling once. The icon on the right tells you what clicking does: plus opens in place, an arrow goes to a new page, a key means permissions. Open call forwarding and its four rules appear right there, each with its own switch and number.

user settingsCall forwarding opened in place. Nothing else on the page moved.
03

Change many people at once

Office managers handle dozens of people. Search by name, number, or extension, filter by location, check a few rows, and change their calling plan or forwarding in one step.

users133 users across three locations, with bulk edit.
What made it work
/

A home page with five doors on a portal with twenty settings pages.

/

Each setting shows its current value without opening it.

/

Three icons that tell you what clicking will do.

/

Settings open in place, so you don't lose your spot.

/

Bulk edit for the person who actually manages everyone.

Outcome

It launched as the new My Account for Cox Business customers.

/Office managers set up and changed users on their own.
/Fewer calls to support for simple changes like call forwarding.
/Customers rated the new portal easier to use than the one it replaced.