AT&T · 2011 · with Slalom

Marketing couldn't find its own files

AT&T marketing kept everything in SharePoint. People couldn't find what they needed, and nobody could tell which files were current or who owned them. I designed a branded front end that fixed both.

UX lead at Slalom. Research, comps, and production design on a cross-functional team.4 comps, redesigned in 2026
The problem

Finding a file meant knowing which SharePoint site it lived in. Most people didn't. The front end had to do four things:

/Find any file from one search box, by name, initiative, or owner.
/Group files into collections that match how marketing actually works.
/Show who owns each file and whether it needs a look.
/Turn "this is out of date" into a task someone owns.
Redesigned in 2026 from my 2011 comps. Same problem and features, current patterns. The original put document age front and center. This version leads with search and ownership, and status is one column among others. Names and files are made up.
01

Start with a search box

Most visits start with "where's that deck?" So the home screen is a search box, with collections and your open tasks beside it. Nobody needs to know where a file lives.

homeSearch, collections, and your tasks on one screen.
02

Results you can act on without opening them

Each result shows where the file lives, who owns it, and the matching text. Pick one and the preview panel lets you download it or ask for an update right there.

searchResults with a preview panel.
03

Collections show who owns what

A collection is a group of files with one owner. Status is its own column. Select a few files and ask every owner for an update at once.

collectionA collection with three files selected.
04

Update requests become tasks

Every request lands on a board with an owner and a due date. Open a task to edit the file or upload a new one, then mark it done or hand it off. Only overdue work turns red.

tasksTask board with one task open.
What made it work
/

Search comes first, because that's what people came to do.

/

Every file has a named owner, and you see them everywhere.

/

Status is one column, not the whole design.

/

Asking for an update takes one click and creates a task someone owns.

/

Red only shows up when something's overdue.

Outcome

It shipped, and the marketing team actually used it.

/Adoption went up once people could find documents without digging through SharePoint.
/User satisfaction went up with it.
/Marketing could finally see what resources it had and who owned them.